Mobile has become a new frontier for advertising, offering a more localized way to reach potential customers. With Orange Advertising, advertisers can reach the right person, at the rifht place and at a right time. That is, closer to the point of sale.
In 2012, 89% of mobile media users were going on the internet while watching TV, making mobile the new companion screen and creating a need to communicate on several medias to reach customers. Orange Advertising helps relay the campaign online, on mobile and on tablets.